Associate Campaign Planning & Operation Manager

Traveloka Vietnam Ho Chi Minh City Còn 1 tuần để ứng tuyển

Chi tiết tuyển dụng

Mức lương: Thỏa thuận
Khu vực: Hồ Chí Minh
Chức vụ: Nhân viên
Hình thức làm việc: Toàn thời gian
Lĩnh vực: Khác

Mô tả công việc

1. Campaign Strategy & Execution:
- Create robust campaign plans, aligning with the defined KPIs and target audiences, and managing budgets to drive measurable impact.
- Support the development and execution of end-to-end campaign strategies, ensuring alignment with business goals and customer needs.
- Monitor and analyze campaign performance to optimize future strategies and ensure continuous improvement.
2. Omni-Channel Customer Experience
- Collaborate closely with product, UX, and tech teams to ensure campaign alignment with in-app features, functionality, and promotions.
-Design and optimize a seamless omni-channel experience that connects campaign messaging with in-app sales-conversion journeys.
- Use customer insights and feedback to refine campaign approaches for improved relevance and engagement.
3. Sponsorship Strategy Development
- Design and implement comprehensive campaign sponsorship strategies that create a win-win-win framework for the platform, users, and partners/merchants.
- Strategically integrate sponsorship elements into campaigns, such as exclusive deals, co-branded content, or targeted promotions, to maximize value for users and partners.
4. Media Package Optimization
- Conduct regular performance analyses of sponsored content and placements to identify improvement opportunities and ensure package effectiveness.
- Develop and refine media solutions/packages that cater to partners’ objectives, ensuring clarity in deliverables, value propositions, and ROI metrics.
- Support commercial teams’ with sponsorship pitch deck and performance analysis to enhance overall partnership performance during campaigns.
5. Cross-Functional Collaboration & Partner Engagement
- Work collaboratively to engage and secure sponsorships from partners, ensuring their participation aligns with campaign objectives and enhances brand visibility.
- Build and maintain strong relationships with key stakeholders, facilitating open communication and feedback loops for successful campaign execution.
6. Stakeholder Communication and Reporting
- Communicate campaign goals, progress, and results effectively to all stakeholders, using data-driven storytelling to highlight impact and opportunities.
- Prepare comprehensive reports on campaign performance, providing actionable insights and recommendations to improve future campaigns.

Quyền lợi được hưởng

Premium Health care
,#On the job training with international teams

Yêu cầu kỹ năng

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