Brand Marketing Director
Con Cung Joint Stock Company
14th floor, Phu My Hung Tower, 08 Hoang Van Thai Street, District. 7, HCMC, Vietnam
Còn 5 ngày để ứng tuyển
Chi tiết tuyển dụng
Mức lương:
Thỏa thuận
Khu vực:
Hồ Chí Minh
Chức vụ:
Nhân viên
Hình thức làm việc:
Toàn thời gian
Lĩnh vực:
Khác
Mô tả công việc
1. Strategy: Lead key role in the establishment of the business’s brand building strategies across all channels.
2. Leadership/Supervisory Role:
- Lead brand marketing department, define its strategic vision & mission
- Manage and optimize the customer-centric brand planning process
- Lead consumer-facing communication strategies for the brand and serve as the primary marketing liaison with external business partners, fostering strong, collaborative relationships.
3. Analytics
- Manage and maintain program-specific research practices, including consumer insights, consumer segmentation, competitive intelligence, industry trends, and innovations.
- Monitor performance and provide transparent reporting on the outcome, progress, and results of brand marketing program initiatives.
- Analyze the effectiveness of strategies and projects, and propose solutions for improvemens.
4. Knowledge/Creativity
- Assigned to become an internal Brand marketing champion, develop a deep understanding of consumer mindsets and barriers to brand marketing, and subsequently provide the department with creative and sustainable solutions
2. Leadership/Supervisory Role:
- Lead brand marketing department, define its strategic vision & mission
- Manage and optimize the customer-centric brand planning process
- Lead consumer-facing communication strategies for the brand and serve as the primary marketing liaison with external business partners, fostering strong, collaborative relationships.
3. Analytics
- Manage and maintain program-specific research practices, including consumer insights, consumer segmentation, competitive intelligence, industry trends, and innovations.
- Monitor performance and provide transparent reporting on the outcome, progress, and results of brand marketing program initiatives.
- Analyze the effectiveness of strategies and projects, and propose solutions for improvemens.
4. Knowledge/Creativity
- Assigned to become an internal Brand marketing champion, develop a deep understanding of consumer mindsets and barriers to brand marketing, and subsequently provide the department with creative and sustainable solutions
Quyền lợi được hưởng
13th - 16th month bonus, Incentive bonus, Performance bonus and more
,#Fast promotion opportunities based on personal ability
,#Lifestyle oriented; dynamic and energetic environment.
,#Fast promotion opportunities based on personal ability
,#Lifestyle oriented; dynamic and energetic environment.
Yêu cầu kỹ năng
Branding Strategy, Brand Marketing, Brand Management, Marketing Strategy Development, Marketing Budget Management
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