Product Manager (Quản Lý Sản Phẩm)

Product/Brand Management work is focused on driving marketing/branding strategies. Managing the product/brand PnL (budgeting, expenditures, profitability, ROI, etc.) Analyzing potential markets, competitor positioning and customer buying patterns to project demand/profitability for existing and potential products including key product features, requirements, promotion materials, favorable timing for product launch, marketing activities and product training.
1. Planning / Business Development
- Work with the cross-functional teams in devising and implementing brand strategy, activities, and campaigns.
- Review and analyze overall market and business trends. Identify market insights and opportunities and consider both regional and local directions and priorities.
- Carry out marketing programs established in accordance with national policies and market conditions.
- Establish an optimized plan through business forecasting and financial management.
2. Product Management
- Develop promotion and marketing materials to be utilized by field-force team.
- Resolve issues that may arise during the cascade and present solutions to field-force team.
3. Implementation and Monitoring
- Proceed with Plan of Action based on the annual Business Plan.
- Provide product training and clear methods to field-fore team for better understanding to carry out the programs and action plans.
- Regularly analyze brand performance (monthly or quarter) and identifying the opportunities for improvement with the help business partners, managers, and key stakeholders. Devise action plans for implementation.
- Continuously update the latest market trends and news to closely respond to the market and provide business insight.
- Constantly align with Eisai Pharmaceutical Organization and Institutions (government and private) to ensure governance and compliance.
4. Collaboration with Field-force Team
5. Marketing Program, Conferences and Partnership
6. Compliance, Learn and Development

We invest in your growth through comprehensive personal development training programs, empowering you to advance your skills and career
,#Stay connected with our mobile phone reimbursement plan, covering your monthly phone expenses
,#We provide a generous transportation allowance to ensure your commute is comfortable and convenient. We offer vehicle maintenance support to keep your personal vehicle in top condition.

Brand Management, Market Research, Planning, Product Management, Project Management