Director Of Sales & Marketing

Produce Action Plan related to the Revenue Plan to ensure Revenue Plan objectives are achieved.
Produce Annual Revenue Plan, Marketing Budgets and Forecasts.
Create and implement special programs to achieve greater profitability through:
Coordinate all methods of maintaining and increasing business volume. This includes advertising, sales activities, personal selling, publicity, community relations, special sales projects, etc.
Increasing average rate
Provide a professional, advisory support service to the General Manager.
Increasing local Food & Beverage and Banquet Sales
Increasing business volume during off-peak periods
Increasing overall occupancy
Enhance the image of the hotel in the local community.
Review regularly activity reports of Sales and Marketing personnel to ensure targets and Sales objectives are being met.
Work with Brand Marketing team and the General Manager to ensure the brand standard well executed in the hotel
Participate as an active member of the community through associations, memberships and other trade organizations.
Organize and promote, in cooperation with the Food & Beverage Department, special projects to stimulate Food & beverage sales within the community, including, but limited to, tournaments, balls, parties, gastronomic festivities, etc.
Review regularly internal promotion pieces for visual effect and ensure they conform within brand standards.
Analyzing guest history
Investigate potential markets by:
Interact with individuals outside the hotel, including, but not limited to clients, Convention Bureaus, local Hotel Associations, Government Tourist offices, Airlines, Travel Agents, Tour Operators, competitors and other members of the local community.
Reviewing government statistics on visitors to the city
Studying guest questionnaires
Prepare advertising plan which will be most productive for the hotel by analyzing the market effectiveness of past advertising campaigns and consulting with other Department Heads and the Advertising Agency.
Produce new and repeat business for the hotel by maintaining contact with Airlines, Travel Agencies, Commercial Houses, Private Clubs and Professional Associations within the community and neighboring markets.
Studying various reference and industry publications for sales leads
Review business generation and lost report to identify the market needs and trend
Oversee the development of new marketing strategies.
Implement Career Development Program within Sales & Marketing Department.
Conduct market research.
Review regularly the Public Relations activities to ensure high awareness of the hotel in the local and national media.
Manage the development of new products and services.
Analyzing competition's sales/promotion efforts
Implement corporate & brand initiatives.
Work with Human Resources on manpower planning and management needs.
Maintain good communication with Regional Field Sales and Marketing and Sales & Marketing functional leads in company
Work with Director of Finance in the preparation and management of the Department’s budget.

Competitive salary and benefits packag
Opportunity to work in a 4-star international hotel environment
Friendly, enthusiastic and supportive colleagues
Free uniforms and laundry service
Daily bus from Hanoi city to the Resort
Training courses provided by the hotel and the group
Meals at the staff canteen
Other benefits according to labor law

Problem solving, reasoning, motivating, organizational and training abilities.
Proficient in the use of Microsoft Office.
Strong Leadership skills in managing teams.
Good Communication and writing skills.
Fluent in English.
Ability to manage complex relationships.
Possesses work ethics that exude a high level of understanding of working with colleagues from different viewpoints, cultures and countries.
Bachelor’s degree in Sales, Marketing or related field.
Min. 5 Years in Hospitality Industry of similar Sales & Marketing capacity or an equivalent combination of education and work-related experience.