Junior Product Manager - Ethical Channel

- Manage product portfolio, set pricing strategies and ensure supply chain plans are in line with the brand plan and key targets
- Understand the portfolio’s market competitiveness and target consumers, translate the understanding into proprietary insights so as to strategize and develop quantified and measurable marketing and brand plans
- Propose, implement and oversee projects that create a clear product positioning and increase market share
- Manage the timely preparation of annual OPL plans, revisions and dynamic forecast
- Identify gaps pertaining to product formulation, communication, price, availability, visibility and aspects relevant to achieving superiority against competition, recommend and negotiate for innovation/renovation initiatives in coordination with regional/global
- Provide effective detailing aids and supporting scientific marketing communication for existing and new products in close cooperation with the Nutrition team
- Identify and develop opportunities to strengthen positioning, communication or products, using new research findings and Key Opinion Leaders
- Clearly identify and communicate effectively brand priorities to the Nutrition Field Force, CCSD Manager and related agents
- Manage the brand’s marketing, promotional, product development and PFME budgets

Luong Thang 14
,#Chăm sóc sức khỏe toàn diện
,#Laptop cá nhân

Pharmacy, Pharmaceutical Healthcare, Brand Management, Brand Planning, Branding Campaign