Manager - Digital & Media
Saigon Beer - Alcohol - Beverage Corporation (Sabeco)
45A Lý Tự Trọng, Bến Nghé, District 1, Ho Chi Minh City, Vietnam
Còn 4 tuần để ứng tuyển
Chi tiết tuyển dụng
Mức lương:
Thỏa thuận
Khu vực:
Hồ Chí Minh
Chức vụ:
Nhân viên
Hình thức làm việc:
Toàn thời gian
Lĩnh vực:
Khác
Mô tả công việc
• Build annual media strategy to enhance media performance & effectiveness
• Build up digital marketing capabilities with new and innovative digital initiatives like enhancing brand visibility on social media
• Manage and expand Media/ Digital network relationship with new partners and vendors including new OTT platforms, new technology-based vendors
• Develop creative and engaging digital media ecosystem, strategies and plans which brand teams can implement for each brand in accordance with each brand strategy and business goals.
• Provide support guiding brand teams on content development and format which are most effective, and relevant in accordance to the different mix of media channels.
• Apply tools and resources to generate insights into consumer behaviour and media choices.
• Coordinate and execute the digital elements of the media plan.
• Collaborate with e-commerce team and brand teams to develop industry-leading e-commerce marketing tactics that help drive e-commerce growth.
• Explore new digital or mobile technology /innovation to enhance brand communication, penetration & consumer relationships across social, web, media and email.
• Support and guide brand team on media channel strategy, planning and implementation that delivers the brand /campaign storytelling strategies and brand objectives.
• Support and guide brand team on any media related projects or initiatives.
• Monitor, track, analyze and report on performance on social media platforms.
• Evaluate performance metrics and analytics for online platforms, recommending courses of action for paid and organic search, and ensuring brand consistency across platforms.
• Form key relationships with influencers across the social media platforms.
• Other tasks assigned by Direct Manager.
• Build up digital marketing capabilities with new and innovative digital initiatives like enhancing brand visibility on social media
• Manage and expand Media/ Digital network relationship with new partners and vendors including new OTT platforms, new technology-based vendors
• Develop creative and engaging digital media ecosystem, strategies and plans which brand teams can implement for each brand in accordance with each brand strategy and business goals.
• Provide support guiding brand teams on content development and format which are most effective, and relevant in accordance to the different mix of media channels.
• Apply tools and resources to generate insights into consumer behaviour and media choices.
• Coordinate and execute the digital elements of the media plan.
• Collaborate with e-commerce team and brand teams to develop industry-leading e-commerce marketing tactics that help drive e-commerce growth.
• Explore new digital or mobile technology /innovation to enhance brand communication, penetration & consumer relationships across social, web, media and email.
• Support and guide brand team on media channel strategy, planning and implementation that delivers the brand /campaign storytelling strategies and brand objectives.
• Support and guide brand team on any media related projects or initiatives.
• Monitor, track, analyze and report on performance on social media platforms.
• Evaluate performance metrics and analytics for online platforms, recommending courses of action for paid and organic search, and ensuring brand consistency across platforms.
• Form key relationships with influencers across the social media platforms.
• Other tasks assigned by Direct Manager.
Quyền lợi được hưởng
13th payment, Bonus
,#Laptop will be provided
,#Phone allowance
,#Laptop will be provided
,#Phone allowance
Yêu cầu kỹ năng
Digital Media, Digital Marketing, Digital Advertising, Google Ads, Account Management
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