Senior Brand Manager - FMCG Industry

Vietnamworks' Client Ho Chi Minh Còn 3 tuần để ứng tuyển

Chi tiết tuyển dụng

Mức lương: Thỏa thuận
Khu vực: Hồ Chí Minh
Chức vụ: Nhân viên
Hình thức làm việc: Toàn thời gian
Lĩnh vực: Khác

Mô tả công việc

• Generating compelling consumer insight to develop winning strategies for brands vs. competition
•Development of marketing plans in the Annual Commercial Plan process by identifying the key issues/opportunities and developing action plans for the brand in line with business objectives.
• Managing innovation & renovation based on consumer insights which includes identifying opportunities, product conceptualizing, prepare and implement launch and post evaluation
• Creating engaging brand experience through strong Big Ideas at relevant consumer touch points
• Delighting consumers with products experience on taste
• Reviewing the actual numbers vs. sales forecast and recommending action plans to close gaps in Monthly Business Planning meetings
• Monitoring & analyzing category/brand performance including competitive benchmarking
• Proposing optimal PFME budgets for brand based on Annual Commercial Plan
. Ensure all PFME investments are properly reviewed and evaluated
• Ensuring adherence to all company principles and policies
• Supervising and developing of human resources within team (if any)

Quyền lợi được hưởng

Fixed 13t Month Salary + Yearly Performance Bonus
,#Healthcare Package for Employee
,#Laptop

Yêu cầu kỹ năng

FMCG, Branding, Consumer Marketing, Consumer Insight, Marketing